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Ranking in Google is all about relevance of content to search intent and helpfulness of content to the user. As mentioned, if your keywords are very specific you might get less traffic but more visitors that are looking exactly for what you offer and are therefore more likely to purchase …

They'll give you ample opportunities to post meaningful, quality links. That's simply not true. Even if you aren't ranking as high as you'd like, remember that your meta descriptions get circulated when people socially share your site, too! Would an inexpensive Ayres rocking horse do the trick? What happens when …

Online advertising is the fastest-growing medium with annual growth rates exceeding 20 percent. Once you start seeing increased traffic and increased revenue, you can scale as you deem appropriate, but procrastinating entirely will only result in lost opportunities. It's equally important that you quickly address the why. Visually, I prefer …

Before entering a new market, it's crucial to do a proper market analysis and identify the opportunities and threats that you could encounter. Don't mistake this to mean that your website will rank higher - it simply means that web crawlers sent out by search engines will need to read your …