How to focus on SEO

Thin content, by definition, does not provide valuable answers to questions or satisfy searcher intent. Put simply, copywriting is writing to persuade, convert, and sell. The more you focus on Google and doing the right thing for website visitors, the more you'll win at SEO. Recently, I came across these …

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Experiential marketing involvement in SEO

Typing keyphrases into Google is what we do every day, right? We type words into Google's search box to get answers to our questions. Google's featured snippets, also known as "position zero" on the SERP, can be a great opportunity to get one over your competitors in search results. You …

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Ridiculous rules about Google algorithms

Google continues to use natural, quality inbound links as a main ranking factor. The website should be easy to go around or navigate and not confuse the visitors. It should lead the user to what it's searching for with as few clicks as possible. Making it user friendly also makes …

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Promote your website in the right ways, utilising onsite SEO

Discover your LSI keywords and make sure you use these throughout your article. Particularly in the first paragraph of text, the body of content, for links anchor texts and in the last paragraph of text. For collocation hosting, use local providers in your area. The hierarchy of effects model helps …

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Unlocking the mystery of blogs

Utilizing Google Analytics can help you achieve these goals. If your content is consistently very short and not original the Google algorithm is likely to consider the site low-quality. The search engines now identify low quality content through user engagement, and by correlating website features. Networks of sites where you …

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Actionable tips on anchor text and Twitter

A Google algorithm change was implemented in January 2012, which penalized websites with too many banner ads "above the fold" ("Top Heavy"). You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales. Your competitors' online buzz activities …

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